Of course it’s a time to move with global impacts of Social Media Marketing. You can play with it in your business with enjoy and as long as cover the range of success by maintaining so many people who love your services. The reigns of social media has tremendously transformed the way of marketing on its head with its massive popularity. We, the Orrish IT Solutions are the Best Social Media Marketing Company in India; we are dedicated to provide the best in class services to our clients coming from different arenas. Orrish take care of the current social media spread which consists of elements like Facebook, LinkedIn, Twitter, Instagram, YouTube, Snapchat and many more which has totally transformed the dynamics of communication and engagement.
In the recent times, Social Media Marketing Trends has overcome a long way from chat rooms to the marketing world. As the leading and fastest growing Social Media Marketing Agency in India our team has a great experience in delivering the perfection in our work to the clients.
Our Social Media Marketing Services in India Include:
- Social Media Strategy
- Facebook Page Management
- Twitter Page Management
- LinkedIn Page Management
- Youtube Channel Management
- Snapchat Advertising
- Pinterest Marketing
- Facebook Profile Management
- LinkedIn Profile Management
- Influencer Marketing
- Instagram Marketing
At present times social media platforms keep introducing new features with a regular change in their algorithms. Social Media Trends keep undergoing an evolution.
The Revolutionary Are Changes Catching the Big Zone Of Social Media Marketing Services in India
The fast changes in Social Media Marketing Trends present a whole new challenge for brands and social media marketers as they have to constantly stay updated with their existing strategies. Social Media Marketing Company in India continuously has to keep an eye on the latest Social Media Marketing Trends that are influencing the future of social media and consistently need to evolve accordingly.
Popular Live Streams
The global health crisis of Covid-19 pandemic in 2020 has led to many businesses going digital however they could to maintain social distancing and prevent the contraction of Covid-19. Face-to-face meetings have changed into Zoom video conferences and live concerts have taken place as live streams of artists playing from their homes.
So there’s a sudden hike in the use of live streaming features on social media. Facebook has experienced a massive surge in messaging and live streaming, especially in Covid-19 hotspots centers like Italy.
Content format
Due to the pandemic, more than 500 million users have started to interact with Instagram’s feature of Instagram stories regularly every day. Although Instagram Stories were already dominant content format in the previous year, but during the pandemic period it has experienced a massive rise in the usage among users and we are sure that they’re not going away any time soon.
For a better social media marketing trends, businesses now need to take a more organized approach and plan for Stories as a content format for their publishing calendars.
Virtual reality becoming popular on social media
Being stuck in the pandemic phases, amid the quarantine orders and the need for social distancing, people are seeking more meaningful interactions virtually. Virtual reality (VR) is the current technological trends in the digital world that can provide them with those interactions.
Interacting with others through Virtual Reality (VR) gives the user a feeling of actually being together even when they’re halfway across the world. Talking about recent social media marketing trends in India, 2021 is most probably likely to experience virtual reality gaining more popularity on social media as platforms are continuously pushing forward with incorporating this digital technology.
Augmented reality
It is somewhat similar to virtual reality (VR), recent events have increased the adoption of augmented reality (AR) experiences, including within the social space. Augmented Reality (AR) does not require additional hardware device beyond a Smartphone. This makes it even more readily and simply accessible for the user than VR. It’s also familiar from experiences like dynamic photo filters that are available on multiple social platforms for years.
Brands are investing fast into this latest Social Media Trends by creating AR filters to market new products or encourage fan interaction. This keeps your audience engaged and entertained, and will even assist you to attract new customers with the proper promotional techniques.
Social commerce
With the social media industry constantly adapting to reinforce the user experience, we’re seeing more features and tools that support quick and straight forward shopping. Instagram, as an example, allows users to feature product tags and enable easy checkout without ever leaving the platform. On Facebook, users can set up a Shop that interested prospective buyers can browse and make their purchase right through the platform.
So fixing up Social Media Marketing and making your posts shoppable are among the highest Best Social Media Marketing Trends for 2021. If you don’t adapt your strategy to suit changing audience behavior, you will undoubtedly lose out on prospective customers.
Purpose-driven campaigns
While Social Media Marketing in India has always driven engagement with causes, the worldwide pandemic has shined in an even brighter spotlight on these causes. People want to assist others more than ever, and they expect brands to dig in for the cause.
Inclusivity matters
Brands are increasingly struggling to form and create meaningful strides for inclusion in their business operations and marketing. Audiences are more aware than ever that they need a number of options to choose from, leading them to place their money behind companies that show investment within the communities and issues they are hooked into.
Authenticity and transparency
If you made an error, own up thereto through a heartfelt social media message. Allow your customers to freely reach bent you just in case of any problems or disappointments. Rather than deleting negative comments, openly answer and discuss them and show the users what proportions you care about their problems. Audiences are more socialized than ever, so you can’t expect to ‘get away’ to attempts to avoid, delete or otherwise sweep missteps under the rug.